Full Stack Developer ( Salesforce Marketing Cloud ) - A global leader in marketing and corporate communications, operating a network of award-winning agencies.

As a Full Stack Marketing Cloud Engineer, you will play a critical role in delivering data-driven, personalized marketing campaigns by combining strong Salesforce Marketing Cloud execution with SQL-based data modeling and segmentation. You will work across the full campaign lifecycle from audience creation and data preparation to journey orchestration, deployment, and QA, with occasional client interaction to support delivery and alignment. KEY RESPONSIBILITIES: Campaign Execution & Personalization * Build, configure, and optimize customer journeys using Journey Builder. * Develop and maintain dynamic, personalized email templates using HTML, CSS, AMPScript, and SSJS. * Ensure accurate campaign setup, scheduling, and deployment aligned with client requirements. * Perform end-to-end QA on campaigns (content, logic, data, rendering). * Troubleshoot and resolve issues related to email rendering, personalization, and delivery. Data & SQL (Core Focus) * Write and optimize complex SQL queries (joins, aggregations, incremental logic) for audience segmentation, data transformations, and campaign targeting. * Design and manage Data Extensions and relational data models. * Maintain and optimize data structures within Contact Builder and Data Designer. * Design and manage scalable automation workflows in Automation Studio (data imports, query orchestration, segmentation pipelines, and scheduling). * Ensure data accuracy, integrity, and performance across campaigns. Development & Digital Assets * Build and update CloudPages and landing pages using HTML, CSS, and JavaScript. * Ensure responsive design and compatibility across devices and email clients. * Maintain reusable code components and templates for scalability. * Create reusable frameworks for segmentation, templates, and automations to improve efficiency and consistency. Collaboration & Delivery * Collaborate with strategists, analysts, and creatives to deliver personalized customer experiences. * Support client interactions when required (clarifications, demos, troubleshooting). * Manage multiple campaigns/projects simultaneously while meeting deadlines. * Contribute to process improvements and best practices in campaign execution and data handling. * Support campaign performance tracking and suggest optimizations based on data insights. TECHNICAL SKILLS Salesforce Marketing Cloud * Strong proficiency in: * Journey Builder * Automation Studio * Contact Builder * Content Builder * Data Designer Languages & Technologies * SQL (advanced – joins, aggregations, performance optimization) * AMPScript (strong proficiency) * SSJS (working knowledge) * HTML5, CSS3 (email-first development best practices) * JavaScript (for CloudPages and enhancements) Tools * Git (GitHub or Bitbucket) * IDEs (VS Code, Sublime Text) * QA tools (Litmus or similar) REQUIREMENTS / QUALIFICATIONS ACADEMIC BACKGROUND * BS in Computer Science or related technical discipline or equivalent practical experience. REQUIRED EXPERIENCE * 4–6+ years of experience in Salesforce Marketing Cloud * SFMC Certified * Proven experience in: * End-to-end campaign execution * SQL-driven audience segmentation * Email development and personalization * Hands-on experience with Automation Studio workflows and data pipelines * Experience building responsive email and landing page templates * Strong understanding of email client rendering and deliverability considerations * Ability to handle multiple concurrent projects in a fast-paced environment Nice to Have * Experience with data-driven marketing and customer lifecycle campaigns * Familiarity with version control best practices * Basic knowledge of design tools (Photoshop, Figma, Sketch) * Understanding of accessibility and modern web standards CORE COMPETENCIES: Data & Analytical Thinking * Strong ability to translate business requirements into data logic and segmentation strategies * Focus on accuracy, scalability, and performance Execution Excellence * High attention to detail with strong QA discipline * Ability to deliver high-quality campaigns under tight timelines Collaboration & Communication * Communicates clearly with both technical and non-technical stakeholders * Comfortable engaging with clients when needed Adaptability * Thrives in a fast-paced, evolving environment * Continuously learns and adopts new tools and best practices